Part two of our content strategy post: Learn the final steps to creating, implementing, and evaluating your strategy.
Posts by Trang Ly
Trang has over a decade of non-profit experience ranging from online marketing, peer to peer fundraising, and database management. A steady and compassionate leader, Trang joined the team in 2013 and has managed a wide variety of digital projects for our clients, including design and development of WordPress and Drupal websites, online engagement tool evaluation and Peer-to-Peer fundraising engagements. Before joining Firefly, Trang held database manager positions at the Desert Botanical Garden and St. Mary’s Food Bank Alliance where she helped grow the direct mail and online marketing programs. She attended the University of Arizona and majored in Marketing. A resident of Phoenix, Trang enjoys volunteering at local non-profits, hosting themed parties for her friends and family, and critiquing film and literature.
Confused about how to get started with content strategy? Let’s break down key definitions and your first crucial steps.
Working remotely brings a lot of benefits—and a few challenges. Here are our top tips for how to navigate them.
Feeling incompatible with your communication platform? It may be time to look around. Firefly can use our proven process to match your organization with the right online engagement tools.
How can your organization improve its online presence to attract advocates and representatives? Sharing our tips from Netroots.
Whether your organization is new to social media or you have more followers than you can keep track of, prevent supporter groaning due to rookie mistakes.