80%+
Have nonprofit experience
Where digital strategy meets progressive passion.
Firefly is a B Corp-certified, women-led digital agency helping nonprofits optimize marketing operations by aligning People, Process, and Technology. We make sure your strategy, workflows, and tools work together—so you can spend less time troubleshooting and more time making an impact.
Our vision
We believe technology shouldn’t be a barrier to change—it should be a catalyst for it. Nonprofits deserve the same smart, data-driven marketing strategies as corporations—not to drive profits, but to drive progress. We help mission-driven organizations harness technology to grow their reach, strengthen supporter engagement, and build a more equitable world.
Meet the Fireflies
We are a fully remote team, stretching across the United States, bringing together fundraisers, strategists, data experts, and nonprofit marketers with deep experience in fundraising, communications, digital engagement, and technology. Our team includes experts in:
- Fundraising & donor engagement
- Progressive organizing & advocacy
- Marketing & communications strategy
- Technical implementation & data analytics
- Change management & nonprofit operations
We’re problem-solvers who love untangling marketing chaos and turning it into seamless strategies that drive real impact. Our work is fueled by our values, people, and deep industry expertise—and we wouldn’t have it any other way.
90%
Have tech/analytics experience
100%
Have a pet at home
Jen Frazier
(she/her/hers)
CEO & Founder
Jen is the founder and driving force behind Firefly Partners. She is a lifetime advocate for gender equity and reproductive rights–causes that have motivated her personally and professionally. Over eight years with Planned Parenthood Federation of America, Jen helped build the organization’s first online action network, along with a database of more than 500,000 pro-choice supporters. She was also part of the team that planned and executed the 2004 March for Women’s Lives, one of the great accomplishments of her life. In 2007, Jen began building her own dream team of tech and digital strategists with the same dedication to progressive causes, and Firefly was born.
Jen now lives in Boulder, Colorado with her two kids, her preferred mode of transportation is a bicycle, and she has a knack for putting things together–from project budgets to Ikea furniture. Growing up on the West Coast, she had never seen a firefly before–she liked the idea of something small and mighty, with the power to spark new ideas and illuminate the way we see the world and our work in it. That’s what the team members below do for Firefly’s clients.
Our collective values
‘Doing the right thing’ describes the work we do and the way we work. We make business decisions that align with our mission and vision and we are consistently open and honest with each other and with our clients, in the interest of building long-lasting, trusted partnerships.
No Firefly is limited to maintaining a ‘work persona.’ Our team members bring their own experience and personality to every interaction. Getting to know our clients and their goals helps us build truly customized solutions.
One of the great parts of working on projects in various industries is that we learn something every day. We have a genuine interest in examining problems and challenges from every angle, and we recognize that solutions can come from unexpected places. We also don’t gatekeep what we’ve learned about data, tech, or marketing–we share knowledge widely.
We don’t sacrifice quality for expediency. That means taking the time to understand how our plans and processes need to adjust to suit the specific context of each and every project.
Our investment in Justice, Equity, Diversity, and Inclusion isn’t about meeting a requirement. It begins with our commitment to genuinely creating an equitable and welcoming workplace, empowering our partners and clients to act in line with those values, and living up to our promise to engage in the visible building of a just and equitable future for all.
Because we’re driven by progressive values, we believe in pushing back on same-old, same-old corporate tech strategy. We’re proud to support our clients from behind the scenes and join the conversation by vocalizing our professional opinions as needed.
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